Where to Watch/Listen
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Key Takeaways
- RMAC's new warehouse holds about 80% of total stock and is moving toward 100% in-house fulfillment — meaning faster, more reliable shipping for customers
- The entire warehouse was organized by Christian, who built a barcode-based picking system that has nearly eliminated mispicks and wrong shipments
- Returned unworn underwear doesn't get thrown away — it gets washed and donated to partner organizations serving people in need
- The B pouch is still RMAC's #1 seller, but many customers upgrade to the C once they feel how much the extra room changes daily comfort
- 2026 is shaping up to be RMAC's biggest launch year yet — camo is confirmed, limited colorway drops are coming, and customer buying behavior will shape what sticks around
The Garage Everybody Started In
Most businesses have an origin story that sounds a little chaotic in hindsight. RMAC's is no different.
For a while, Real Men Apparel Company operated out of Jared's detached garage. Inventory stacked in piles three men tall. Boxes leaning at angles that made picking an order feel more like an archaeological dig than a fulfillment process. Team members shimmying sideways through tight aisles just to get to the live stream setup. As Tilghman described it, getting to the studio from the picking area "was like a maze — it was like the Maze Runner."
That was then. This week, Chris and Tilghman gave viewers a full walk-through of what RMAC looks like now — and the contrast is significant.
The Live Stream Studio: Built to Perform
The tour opens where most RMAC content lives: the live stream studio. It looks familiar to anyone who's watched a TikTok live — and that's intentional. The shot works, so the shot stayed. But behind the familiar frame there's a more organized operation than it might appear. Multiple screens let Tilghman monitor comments across platforms in real time. Mannequin displays show current sets and colorways within arm's reach for quick reference. And there's now a dedicated Spanish-language live stream running alongside the main feed — something Tilghman mentioned with clear enthusiasm.
It was also in this section that one of the episode's more memorable moments came up. Chris asked Tilghman what the craziest question he gets asked on live is. His answer: a viewer once asked if RMAC made "white man size." Tilghman's response was immediate and direct — "I don't care who you are, what color you are, where you come from, what you believe in, what kind of life you live. This underwear is for you if you're looking for comfort." That answer probably says more about the culture at RMAC than any marketing copy could.
Understanding the Pouch: What the Numbers Actually Mean
Before the tour moved deeper into the warehouse, the conversation landed on one of the most common questions new RMAC customers wrestle with: which pouch size is right for them?
Both Chris and Tilghman tend to size up — preferring the roomier, looser fit for breathability, freedom of movement, and all-day comfort. The data reflects that preference broadly. The B pouch accounts for roughly half of all RMAC sales, making it the clear starting point for most customers. But as Chris noted, a lot of B pouch buyers come back for a C once they feel how much more comfortable a little extra room can be.
For anyone still figuring out their fit, the message from this episode is simple: reach out. RMAC will swap your size, no pressure. They'd rather you find the right pair than keep a wrong one.
The Overlook: Seeing the Scale of It
When the tour reached the overlook — a vantage point above the warehouse floor — the scale of the new operation became real. Rack after rack of inventory stretching across wide, walkable aisles. Room enough to actually do the job without bumping into coworkers. And according to Tilghman, about 80% of RMAC's total stock now lives in this building, with plans to move to 100% in-house fulfillment in the not-too-distant future.
The practical benefit for customers is straightforward: moving away from Amazon fulfillment — where inventory could sit for a month before becoming available to ship — means RMAC now controls the timeline. Faster in stock, faster to your door.
The Returns Area: What Happens When the Fit Isn't Right
One of the more honest sections of the tour was the returns area. Tilghman noted that most returns come from first-time buyers — customers who ordered based on their best guess at sizing and ended up a little off. Too snug. Not enough room. A bit too much. RMAC's approach is uncomplicated: reach out, and they'll make it right.
What happens to those returned pairs that were never worn? This was one of the quieter moments of the episode, but worth paying attention to. Unworn returned underwear gets washed and donated through partner organizations to people who need it. The product doesn't go in a landfill. It goes somewhere it matters. As Chris put it, they're glad to be able to "get use out of a product that would have otherwise just been thrown away."
For a brand that talks about character and doing things the right way, it's the kind of detail that lands.
The Office Area: Designing Faster, Iterating Smarter
The office section of the tour was brief, but it contained one of the more forward-looking moments of the episode. Chris mentioned that RMAC is working toward hiring an in-house designer — someone who could work directly with overseas factories, review samples on-site, and accelerate the feedback loop between concept and production.
The goal is speed. Right now, design changes take time to cycle through. With a designer on the floor, RMAC could test fits, catch problems early, and get improvements into production significantly faster. For customers who care about product quality getting better over time, that's worth noting.
Also in this area: a shout out to Christian, who not only works out of the warehouse but designed the entire picking system from the ground up. More on that in the next section.
Into the Aisles: How Your Order Gets Found
This is where the real operational upgrade becomes visible. The warehouse is organized by style and size, with every aisle dedicated to a specific product category. Aeroflex leggings on one side, Modal and brushed nylon on the other. Within each section, items run from smallest at the bottom to largest at the top — B extra small at floor level, scaling up through 5XL near the top of the rack.
Every location has a barcode. Every pick gets confirmed. The system Christian designed means a team member looking for an extra small B pouch seamless set can find it immediately, scan it, and confirm it before it ever goes into a box. The mispick rate, which Tilghman acknowledged was a real problem in the old garage, has dropped dramatically.
Tilghman's comparison holds up: it really is like putting on pouch underwear for the first time. Once the right system is in place, it's hard to imagine going back.
The Packing Stations: The Last Stop Before Your Door
From the aisles, picked orders move to the packing stations — three tables with team members working through the queue throughout the day, typically until around 4:30 or 5 PM. Roller racks organized by pouch size and waistband travel alongside the picking process, keeping everything sorted before it hits the table. Orders get packed, confirmed, and handed off for pickup.
The days of racing to the post office with 8 to 10 boxes before the 4:30 cutoff are over. Carriers now come to the warehouse. That alone has taken a significant amount of daily chaos off the plate.
What 2026 Looks Like From Here
The closing stretch of the tour turned into something of a preview for what the new warehouse makes possible. Chris was open about the launch calendar taking shape: new colors, new styles, and a strategy of running smaller initial orders to test demand before committing to full production.
Camo is confirmed as an early priority. Cheetah print is on the request list. Patterns are being discussed. The model is smart — if a limited run sells through fast, that tells RMAC exactly what customers want more of. If you have a colorway you've been hoping for, buying it when it drops is the clearest vote you can cast.
Why Tilghman Is All In
The tour closed with something that felt genuinely unscripted. Tilghman reflected on the fact that he never imagined himself in the underwear business. It wasn't the plan. But watching a company operate with real integrity — treating customers right, building systems that work, growing because the product actually delivers — has a way of pulling you in fully.
"I'm in the thick of it," he said, "doing everything I can and then some just to learn and be a sponge with it."
Chris closed it out the same way he closes most things: honestly. They're going to make mistakes. They're figuring it out in public. And they're glad you're watching.
That's what this warehouse tour really is — not just a look at shelves and racks and barcode scanners, but a snapshot of a company that's growing on purpose and taking its customers along for the ride.
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